Which marketing activities contribute
to an application?
With a mortgage, an insurance policy or another financial product, customers rarely decide straight away. They orient themselves, compare providers and sometimes come back several times. The campaign that finally records the application is therefore not necessarily the campaign that created the interest.

Responsible growth, made measurable

Online and offline in one analysis
Datafy includes your media channels together and examines how their use relates to leads, applications or other available commercial KPIs. It should remain clear that an application is not yet the same as an accepted customer or realised margin.

Support the choices in your media mix
What happens if you invest less in retargeting and more in a brand campaign? With scenario analysis you can compare the expected consequences and then test those expectations in practice.
Want to see what Knab did with it?
Book a 30-minute demo. We walk through the Knab approach and calculate a scenario on sector data.
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