company profile

Company profile

Datafy was founded by experienced professionals in the field of marketing and mathematics, including dr. Auke Pot, Paul Hissink and Marlon Brokke.

Datafy offers corporates and MKB-companies a software suite for optimization of marketing budgets.

Auke Pot

Founder / Software Engineer

Datafy is run by dr. Auke Pot, who has a scientific background and holds a Ph.D. in mathematics. In the past, he developed innovative software for revenue management, social recommendations, email content selection, Adwords bid optimisation, real-time bidding, and search advertising.

Paul Hissink

Marketing Strategy Consultant

Experienced (digital) entrepreneur with a passion for marketing, media, technology and e-commerce. More than 25 years of management experience. All-round (ATL & BTL) marketer and a specialist in digital media & performance-based marketing.